Impact of education and communication on behaviour change

Uduak Imoh Udoudom; Saawuan Aondowase; Anthony Igiri

doi:10.58881/jllscs.v1i3.120

Authors

Uduak Imoh Udoudom Heritage Polytechnic Eket
Saawuan Aondowase University of Calabar
Anthony Igiri Department of Mass Communication, University of Calabar, Nigeria

DOI:

https://doi.org/10.58881/jllscs.v1i3.120

Keywords:

eduction and behaviour change, awareness, communication, knowledge acquisition

Abstract

This paper delved into the intricate relationship between educational interventions and communication strategies in the context of fostering significant behaviour change. With a focus on comprehensive exploration, the investigation aimed to uncover the synergistic effects of these two key components in influencing individuals' behaviours positively. Through an extensive literature review, various educational interventions and communication strategies were identified, ranging from traditional didactic methods to innovative technology-driven approaches. The study explored how these interventions were strategically communicated to target audiences across diverse settings, including healthcare, education, and environmental conservation. The study underscores the pivotal role of effective communication strategies as a catalyst for enhancing the impact of educational interventions on behaviour change. The findings will contribute to a deeper understanding of the interplay between these two components and offer valuable insights for practitioners, policymakers, and researchers seeking to design and implement comprehensive behaviour change initiatives.

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Author Biographies

Saawuan Aondowase, University of Calabar

Bio Statement:
I am a dedicated and passionate professional committed to advancing knowledge and fostering positive change in my field. With a diverse background in both academia and industry, I bring a unique perspective to my work. My research interests span a wide range of topics, from development communication, cutting-edge technological advancements to the social media and ethical implications of emerging trends. I am driven by a desire to make a meaningful impact on society through my contributions to research, education, and innovation.

Department:
Department of Mass Communication

Rank:
Assistant Lecturer

Anthony Igiri, Department of Mass Communication, University of Calabar, Nigeria

I am a passionate educator and communication enthusiast dedicated to shaping the future of media and journalism. With a strong academic foundation and professional experience in the field, I am committed to fostering critical thinking and creativity in my students. My research interests span the realms of media ethics, digital journalism, and the evolving landscape of mass communication. Through dynamic teaching and mentorship, I aim to empower the next generation of communication professionals to make meaningful contributions to our ever-changing media world.

Department: Department of Mass Communication

Rank: Assistant Lecturer

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