KENCANAWATI, Anak Agung Ayu Mirah; MEIREJEKI, I Nyoman; SUPIATNI , Ni Nyoman; SUARTA, I Ketut. The role of digital promotion in enhancing hotel competitiveness in Bali’s tourism sector. Journal of Commerce, Management, and Tourism Studies, Indonesia, v. 4, n. 2, p. 300–313, 2025. DOI: 10.58881/jcmts.v4i2.366. Disponível em: https://ympn.co.id/index.php/JCMTS/article/view/366. Acesso em: 16 aug. 2025.